Graphic Design Portfolio
Specializing in graphics and brand identity, Rader Art LLC. provides logos and creative marketing material. With expertise in marketing and business development, I strive to deliver successful identities that will be marketable. Below are some of my previous clients and examples of logos and branding.
Personal Project - The goal is to create a simple design that is easily recognizable. Rader Art LLC. branding must reflect the aesthetic of the art and be recognized as a premium brand identity.
Atlanta Oral and Maxillofacial Surgery
For this project, the client wanted to re-vamp their current logo and colors to create a more inviting clinic. Atlanta Oral and Maxillofacial Surgery specializes in oral surgery so the goal is to eliminate any dental fears and break that stigma using color theory and typography.
Boutique for Cosmetic Dentistry
Boutique for Cosmetic Dentistry was a startup dental clinic when I was hired for this project. My client asked for blue tones (similar to Atlanta Oral and Maxillofacial Surgery) and create a logo geared towards the cosmetic side of dentistry. The client opted for a simple smile that can be used in promotional/advertising materials. I presented an all lower-case logo for the psychological reason that lower case lettering appears friendly and inviting.
Dental Careers Center of America
The client hired me to create a logo for their new dental assisting school, Dental Careers Center of America. They requested bold lettering with (saturated) red, white, (saturated) blue, and gold. The logo needed to include a dentistry emblem and the design is to be used for graduation pins.
S2 Digital Dental Laboratory
S2 Digital Dental Laboratory is an in-house dental lab located in the office of Atlanta Oral and Maxillofacial Surgery, Atlanta, GA. My client wanted a logo that represents the process of their lab, from designing to final product. The client did not want teeth to be in their logo so we went with simple diamond shapes and a monochromatic ombre.